Make Your Pitch Deck Look Expensive (For Free)
Kitopal Editorial · · 5 min read
Expensive-looking decks aren’t about effects — they’re about restraint. Every rule below is already baked into our PowerPoint templates, but they’re worth knowing so your edits don’t undo them.
One typeface, two weights
Agencies rarely use more than one type family per deck. Pick a bold weight for titles and a regular for body, then never touch the font menu again. Contrast comes from size and spacing, not from more fonts.
Charts beat screenshots
Native editable charts scale cleanly, match your slide master colors automatically, and survive projector compression. Our Quarterly Pitch deck ships every chart as a real PowerPoint object for exactly this reason.
Leave the margins alone
The single fastest way to make a deck look cheap is to push content into the margin the template reserved. That whitespace is doing work — it is what separates a slide that reads as designed from one that reads as filled in.